07/08 - You already understand the value of well-known business building techniques such as a professional image and good service, setting customer expectations and meeting them, and getting referrals. Read more: http://www.forconstructionpros.com/print/Concrete-Concepts/Features/Relationship-Marketing/7FCP1930

It can be argued that concrete countertops historically havent received much attention from many architects or builders. This most likely is due to the lack of knowledge about the material, and the misconceptions of what it offers. However, new technology is moving concrete countertops into the realm of granite, and possibly even surpassing it due to its custom possibilities. Read more at http://www.rdbmagazine.com/print/Residential-Design-and-Build/Concrete-Countertops--a-High-End-Option-/1$1856

Not that long ago, Kevin McGovern, owner of Mirage Studios in Valley Stream, specialized in installing faux finishes and decorative plaster. But then an architect he'd worked with suggested that the coming thing just might be concrete countertops for kitchens - and, a mere five years later, McGovern says, concrete, including countertops, has grown into 60 percent of his business. "It's really taking off," he says. Read more at http://www.housingzone.com/articleXml/LN848595528.html?nid=2470&rid=1529251145

Spice Up My Kitchen - Concrete countertops, a marble-topped island and a glass-tile backsplash transform a ho-hum '80s kitchen into a romantic and elegant space, perfect for entertaining. Read more at http://www.hgtv.com/dc-design-kitchen/elegant-transitional-kitchen-150-before-and-after-photos/pictures/index.html

01/08 - The 2nd annual Concrete Countertop Industry Conference, conducted at the Charlotte Convention Center in October 2007, drew more that 400 people from the U.S., Canada, and other nations, sponsors said. Read more: http://www.kitchenbathdesign.com/print/Kitchen-and-Bath-Design-News/2nd-Concrete-Countertop-Confab-Termed-a-Success/2$4343